PART I: BASIC INGREDIENTS: GEOGRAPHY AND HOW TO SELL IT.
PART II: NORTH AMERICA: CHARM OF THE FAMILIAR.
1: New England: The Cradle of Liberty.
2: New York and New Jersey: Broadway and Boardwalk.
3: Pennsylvania, Maryland, Virginia, and Washington, D.C.: The Mid-Atlantic Medley.
4: Florida: Where the Mouse Roars.
5: California and Arizona: Glamour and Grandeur.
6: Canada and Alaska: The Great White North.
7: Hawaii: Paradise Found.
8: North American Potpourri (East).
9: North American Potpourri (West).
PART III: LATIN AMERICA AND THE CARIBBEAN: RHYTHMS OF CULTURE.
10: Mexico: Tropical Fiesta.
11: The Caribbean: A Sea of Nations.
12: Brazil: Where Everything Sizzles.
13: Latin American Potpourri. PART IV: EUROPE: CONTINENTAL FLAIR.
14: Great Britain and Ireland: Foreign, Yet Familiar.
15: France: The Movable Feast.
16: Italy: Pisa and Pizza.
17: Spain and Portugal: Everything under the Sun.
18: Germany: Romantic Roads.
19: Greece and Turkey: An Odyssey of Culture.
20: European Potpourri.
PART V: AFRICA AND THE MIDDLE EAST: SAVANNAHS AND SAND.
21: Egypt: Riddles in the Sand.
22: Israel, Palestine, and Jordan: The Holy Lands.
23: Kenya and Tanzania: The Lion Sleeps Tonight.
24: African and Middle Eastern Potpourri.
PART VI: ASIA AND THE PACIFIC: RIM OF MYSTERY.
25: Australia and New Zealand: Where Things Are Jumping.
26: The Pacific: Fantasy Islands.
27: Japan: Pearl of the Orient.
28: Singapore and Thailand: Crossroads of Asia.
29: China: Of Red and Gold.
30: Asia and the Pacific Potpourri.
Appendix A: Average Length of Stay--Leisure Travelers.
Appendix B: Research Resources.
Appendix C: Destination-Related Feature Films.